Why 95 % of all
AI-Implementations fail.
And what the successful 5 %
do differently.
The playbook used by Microsoft, Würth, and Erste Group to turn AI into real results.
Readable in 15 minutes. Immediately applicable.
Already in use at



What you will learn
in the next 15 minutes.
01 The Crucial Variable
The one variable that determines the success or failure of every AI implementation. And why most leaders completely overlook it.
02 Beyond Automation
Why automation is often the wrong approach, and what the successful 5% do instead.
03 ROI & Reality
Why only 28% of AI projects deliver the expected ROI
(Gartner 2026). And why the difference between them and the 72% burning budget is not the technology.
04 The Human Gap
The two things that need to grow at the same time for AI to stand a chance within a team. Plus: why 63% of all AI failures are human, not technical.
05 The Biggest Lever
How to stop seeing AI as just a tool. And why this exact shift in perspective is the biggest lever of our time.
Bonus: Prompt Add-On
The one sentence you can add to any prompt to make your AI results instantly and measurably better.
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